It all started with an outsourced export strategy

 

My name is Victoria Silber, and I'm an experienced export advisor specializing in Scandinavian markets.

While assisting exporters, I repeatedly noticed common challenges:

  • Insufficient detailed market knowledge.

  • Difficulty finding reliable local experts.

  • Concerns about hidden costs or choosing the wrong partners.

To solve this, I founded Export Playbook, offering:

  • Structured, Reliable Knowledge: Clear market insights, practical strategies, and actionable checklists.

  • Trusted Local Partners: Direct matching with thoroughly vetted professionals in your target market.

  • Efficiency & Transparency: Saving you valuable time, costs, and minimizing risks.

Export Playbook gives you the clarity, structure, and trust needed for successful exports.

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My expertise in building trust and successful market entry

 

Currently serving as a partner at  CVX Ventures Advisory Board in Copenhagen, providing precise go-to-market strategies for companies from Denmark, Finland, and the UK.

 

Nearly a decade of experience as a business mentor for Estonian business development centers, guiding Georgian and Ukrainian SMEs with clear strategies and structured processes.

 

Founder of an educational platform focused on visual psychology in branding, helping companies deeply understand buyer psychology for better market alignment.

 

Proven track record launching brands in new markets, notably establishing the Norwegian brand Garnstudio DROPS, as well as KnitPro and select American craft brands, successfully entering and becoming trusted names within the Estonian market.

You receive direct support from verified local sales and market entry specialists

 

We collaborate exclusively with professionals who have proven expertise in your target market.

Martin Flugt Sørensen

Sales in Denmark.

Partner and Sales Manager of

nordicsalesforce.com

Eli Mandt Rømer

Export Services in Norway-Denmark.

Founder and CEO of

dknopartners.com

Mik Lokdam

Sales & Marketing in Denmark.

Co-Founder & CEO of

vaekstgroup.com

Leila Haugas

Helps to choose markets.

Founder and CEO of

eybaglobal.com 

Joanne Chaewon Kim

South Korea.

Business Development Expert.

Barkos.io

Jan Hedegaard

moveahead.dk

Claus Holmen 

sentus.dk

Simon Etchells

upthereeverywhere.com

Thomas Bothe

art-of-reaction.com

Elias Peterle

nowak-partner.com 

Get Access Now

Our trusted partners

Our mission 

 

To simplify global expansion with reliable expertise, practical guidance, and a trusted professional network.

Our vision

 

A business environment where companies of any size can enter new markets with clarity, confidence, and structured support.

 

This is exactly how we can help you

 

When expanding to another country, many details need to be clarified.

We provide a comprehensive overview of critical aspects, helping you save time, reduce costs, and avoid risks.

Sustainability & ESG in Export

  • How to align with EU Green Deal and sustainable trade regulations
  • Certifications like Green Key, FSC, Fair Trade, and B Corp
  • Building an ESG-friendly brand for Nordic and EU markets
  • Accessing funding for sustainable exports

B2B Sales & International Business Development

  • How to build a high-performing international sales team
  • Best practices for lead generation and outreach
  • Mastering negotiation & closing deals across cultures
  • Pricing strategies for different global markets

Export Strategies & Market Analysis

  • Step-by-step market entry blueprints
  • How to conduct competitor and demand analysis
  • Market insights for Scandinavia, Finland, Germany & beyond
  • Go-to-market (GTM) strategies for new regions

Prospect List Building & Lead Generation

  • Finding high-quality buyers & distributors
  • Using Pipedrive, LinkedIn Sales Navigator & Apollo.io for lead prospecting
  • How to build warm vs. cold prospect lists
  • Automating outreach with email & CRM tools

Get in touch!


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